Chief of Brand, Marketing, and Communication
As Chief of Brand, Marketing, and Communication, Boriana leads the global brand strategy, positioning, and communications at Clean Air Task Force. Her work is focused on the development of integrated campaigns, audience engagement, branding, and thought leadership.
Prior to stepping into her role, Boriana led the development, launch, and management of CATF’s rebrand and rapidly increasing global visibility. As the founder of 5IVE – a social impact creative agency, she brings 15 years of a unique mix of startup mentality and expertise in systems thinking, human-centered design, movement building, and audience activation. Throughout her career, she has led award-winning campaigns and projects that tackle some of the most complex issues facing humanity such as climate change, reproductive rights, health equity, and racial and social justice.
Boriana holds a degree in Advertising & Entrepreneurial Studies from the Minneapolis College of Art & Design. She has taught classes in her alma mater as an Adjunct Professor in the Advertising, Entrepreneurial Studies, and Graphic Design programs. She has been featured as a keynote speaker and holds numerous industry awards for branding, advertising, and strategy.